Role Overview

We are seeking a dynamic and results-driven Assistant Brand Manager to join our growing FMCG team. This role is ideal for a marketing professional passionate about brand building, consumer engagement, and market innovation. You will play a key role in ideating, executing, and evaluating brand strategies that resonate with our diverse customer base.

Key Duties & Responsibilities

• Contribute to brand ideation and planning for campaigns and new product development
• Support execution of brand campaigns, activations, and promotions across channels
• Coordinate bar activations, on-ground events, and consumer programs
• Liaise with creative, digital, and activation agencies from briefing to delivery
• Conduct market visits to monitor execution quality and gather insights
• Track competition, market trends, and consumer feedback
• Convert brand activities into clear, quantifiable reports and presentations
• Ensure brand guidelines and regulatory compliance are followed

Qualifications & Skills

• MBA with specialization in Marketing or equivalent
• Minimum 3 years of experience in Liquor/Beverage/FMCG industry
• Strong grasp of Marketing Strategy, Planning, and Campaign Management
• Proficiency in Market Research, Trend Analysis, and Data-Driven Decision Making
• Knowledge of Branding, Advertising, and Promotional Activities
• Excellent Communication, Collaboration, Vendor Management, and Budgeting skills
• Willingness to travel as required

Why Join Us?

• Work with a portfolio of iconic and emerging brands
• Be part of a culture that values creativity, agility, and impact
• Opportunity to shape consumer experiences in a fast-paced market
• Competitive compensation and career development pathways

Only shortlisted candidates will be contacted for further selection procedures. ODI Nepal, as the Talent Acquisition Partner, and committed to an inclusive, diverse, and equal-opportunity recruitment process, and encourage applications from candidates of all backgrounds.